|
Post by account_disabled on Oct 25, 2023 17:41:46 GMT 10
SEO Trends 2020: FAQ in SERP. In this tutorial , Yoast explains how to create an FAQ page and which structured data you use for this. With the Yoast WordPress plugin it is of course a piece of cake. 5. Mobile and desktop results are growing further apart As of July 1, 2019, mobile-first indexing is the default for new websites. Mobile first means that mainly the mobile version of a website is used to assess the ranking of a page. Old and existing websites will continue to be indexed and ranked based on best practices and will receive a notification when they are mobile-first ready. This choice is not made without reason. With the leaps in smartphone technology and the Internet being readily available almost everywhere, searches are now more likely to be conducted on a smartphone than on a desktop. This percentage photo editor will only increase in the future. Mobile share of organic search visits. Source: Broadband Search If we compare the market share of mobile, desktop and tablet devices over the past 10 years, we also see a clear trend. SEO Trends 2020. Desktop vs Mobile vs Tablet. Source: Stat counter Results pages are becoming increasingly different from each other We also see that the SERP on mobile and desktop is increasingly different from each other. The results pages for desktop and mobile (for the same keyword) showed 76% different results last year. But research from BrightEdge shows that it had already risen to 79% this year. If we only look at the top 20, we see that the SERP looks different in 47% of the cases. It is clear that mobile is becoming increasingly important.
|
|